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Message-ID: <a59a9c34b3b793363ac840dd9787fe42@fastadwords.com>
Date: Sat, 09 Nov 2019 08:51:30 +0000
Subject: Marketing Shifts Further to Digital - Google Ads Tool Identifies
 Leads in Real-Time
From: "Rasmus, Fastbase Inc" <info@fastadwords.com>
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--_=_swift_v4_1573289490_9f076f5749ceceb8ec41267a9a5f6c05_=_
Content-Type: text/plain; charset=utf-8
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=C2=A0
Marketing Shifts Further to Digital - Google Ads Tool Identifies L=
eads
in Real-Time
=C2=A0
According to the Gartner CMO Spend Survey 20=
18-19, 29% of budget is
devoted marketing technology and the three tried-=
and-true digital
media categories =E2=80=94 paid and organic search, webs=
ite and email =E2=80=94
represent 25% of the average marketing expense bu=
dget. Currently over
four million advertisers are using Google Ads and ov=
er five million
businesses advertising on Facebook each month as companie=
s reallocate
marketing dollars to digital.
=C2=A0
According to Deloit=
te=E2=80=99s most recent biannual CMO Survey,
conducted by Duke Universit=
y=E2=80=99s Fuqua School of Business, respondees
are keen to get more ana=
lytics: over the next three years, spending on
marketing analytics as a s=
hare of overall marketing budgets is
forecast to increase by more than 20=
0 percent. As businesses spend
more advertising online, it only makes sen=
se to invest in marketing
analytics to track and measure the impact of di=
gital marketing by
linking individual purchases and leads back to a campa=
ign.
=C2=A0
Tools such as the Google Ads Click Identifier, help compani=
es
identify the businesses that are clicking through their Google Ads
c=
ampaigns in real-time. As mentioned in the Wall Street Journal
report, CM=
Os to Double Down on Marketing Analytics, =E2=80=9CCustomers
typically ma=
ke instantaneous decisions these days, so companies need
tools that can h=
elp them act as quickly. A sales organization for
example, can build a sy=
stem that enables its professionals to predict
which prospects are likely=
 to convert and which are likely to
churn.=E2=80=9D
=C2=A0
=C2=A0
S=
ign in with Google Analytics
http://exp.expertdia.com/index.php/campaigns=
/tj928gky0w8c2/track-url/ss258ev6e69ad/cb98e7873244cddc993d23e3e419aee17114=
81fa
=C2=A0
=C2=A0
Using the Ads Click Identifier, businesses are now=
 able to act on
hot leads even quicker because they are analyzing and opt=
imizing their
best performing ads and contacting the companies that have =
shown an
interest in real-time. The Ads Click Identifier was developed us=
ing
Fastbase's proprietary business data, which was also used to develop=

the popular Add-on to Google Analytics
http://exp.expertdia.com/index.=
php/campaigns/tj928gky0w8c2/track-url/ss258ev6e69ad/5c1bcee0d5b21ac99fbe2bc=
a8e5d89d6f925ac04
that's used daily by over a million companies and inter=
national top
brands. The new tool not only reveals such detailed informat=
ion as
company name, address, phone number, website, contact and email
=
information, but also identifies the exact keywords and advertisements
th=
at were clicked on by each visitor.
=C2=A0
The Ads Click Identifier com=
petitive monthly subscription starts at
US$39 and is available to all Goo=
gle Ads users with access to Google
Analytics Google Ads Click Identifier=

http://exp.expertdia.com/index.php/campaigns/tj928gky0w8c2/track-url/ss2=
58ev6e69ad/86d4aa585dcbb78a0ffb2e7dab57f40de6b32cad
=C2=A0
=C2=A0
Uns=
ubscribe here
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track-url/ss258ev6e69ad/35abfd641ed802f90dd6a66d70b24ec816a2af68
If you w=
ant to stop further correspondence with FastBase Inc.=C2=A0

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adding-left:40px; padding-right:40px" valign=3D"bottom">
=09=09=09=09=09=09=09=09=09<p class=3D"mb_mrg1" style=3D"font-size:24px; ma=
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yle=3D"font-family:Arial,sans-serif!important; color:#ffffff; text-decorati=
on:none; letter-spacing:1px; line-height:30px">Marketing Shifts Further to =
Digital - Google Ads Tool Identifies Leads in Real-Time</font></a></p>
=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09</tbody>
=09=09=09=09=09=09</table>
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=09=09=09=09=09</tr>
=09=09=09=09=09<tr>
=09=09=09=09=09=09<td align=3D"center" valign=3D"top">
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r-bottom:#e0dede 1px solid; border-left:#e0dede 1px solid">
=09=09=09=09=09=09=09<tbody>
=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09<td align=3D"left" class=3D"mb_pad1" style=3D"pa=
dding-bottom:20px; padding-top:20px; padding-left:40px; padding-right:40px;=
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=09=09=09=09=09=09=09=09=09<table border=3D"0" cellpadding=3D"0" cellspacin=
g=3D"0" width=3D"100%">
=09=09=09=09=09=09=09=09=09=09<tbody>
=09=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=09=09=09<td>=C2=A0</td>
=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=09=09=09<td><font class=3D"font1" color=3D"#3a3=
32b" style=3D"font-size:14px; font-family:Arial,sans-serif; padding-bottom:=
0px; padding-top:0px; padding-left:0px; margin:0px; line-height:24px!import=
ant; padding-right:0px">According to the Gartner CMO Spend Survey 2018-19, =
29% of budget is devoted marketing technology and the three tried-and-true =
digital media categories =E2=80=94 paid and organic search, website and ema=
il =E2=80=94 represent 25% of the average marketing expense budget. Current=
ly over four million advertisers are using Google Ads and over five million=
 businesses advertising on Facebook each month as companies reallocate mark=
eting dollars to digital. </font></td>
=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=09=09=09<td>=C2=A0</td>
=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=09=09=09<td><font class=3D"font1" color=3D"#3a3=
32b" style=3D"font-size:14px; font-family:Arial,sans-serif; padding-bottom:=
0px; padding-top:0px; padding-left:0px; margin:0px; line-height:24px!import=
ant; padding-right:0px">According to Deloitte=E2=80=99s most recent biannua=
l CMO Survey, conducted by Duke University=E2=80=99s Fuqua School of Busine=
ss, respondees are keen to get more analytics: over the next three years, s=
pending on marketing analytics as a share of overall marketing budgets is f=
orecast to increase by more than 200 percent. As businesses spend more adve=
rtising online, it only makes sense to invest in marketing analytics to tra=
ck and measure the impact of digital marketing by linking individual purcha=
ses and leads back to a campaign.</font></td>
=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=09=09=09<td>=C2=A0</td>
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0px; padding-top:0px; padding-left:0px; margin:0px; line-height:24px!import=
ant; padding-right:0px">Tools such as the Google Ads Click Identifier, help=
 companies identify the businesses that are clicking through their Google A=
ds campaigns in real-time. As mentioned in the Wall Street Journal report, =
CMOs to Double Down on Marketing Analytics, =E2=80=9CCustomers typically ma=
ke instantaneous decisions these days, so companies need tools that can hel=
p them act as quickly. A sales organization for example, can build a system=
 that enables its professionals to predict which prospects are likely to co=
nvert and which are likely to churn.=E2=80=9D</font></td>
=09=09=09=09=09=09=09=09=09=09=09</tr>
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/cb98e7873244cddc993d23e3e419aee1711481fa" style=3D"font-family: Arial;font=
-weight: bold;color: #ffffff;font-size: 16px;                              =
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=09=09=09=09=09=09=09=09=09=09=09</tr>
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=09=09=09=09=09=09=09=09=09=09=09=09<td>=C2=A0</td>
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=09=09=09=09=09=09=09=09=09=09=09=09<td><font class=3D"font1" color=3D"#3a3=
32b" style=3D"font-size:14px; font-family:Arial,sans-serif; padding-bottom:=
0px; padding-top:0px; padding-left:0px; margin:0px; line-height:24px!import=
ant; padding-right:0px">Using the Ads Click Identifier, businesses are now =
able to act on hot leads even quicker because they are analyzing and optimi=
zing their best performing ads and contacting the companies that have shown=
 an interest in real-time. The Ads Click Identifier was developed using Fas=
tbase's proprietary business data, which was also used to develop the popul=
ar <a href=3D"http://exp.expertdia.com/index.php/campaigns/tj928gky0w8c2/tr=
ack-url/ss258ev6e69ad/5c1bcee0d5b21ac99fbe2bca8e5d89d6f925ac04" target=3D"_=
blank">Add-on to Google Analytics</a> that's used daily by over a million c=
ompanies and international top brands. The new tool not only reveals such d=
etailed information as company name, address, phone number, website, contac=
t and email information, but also identifies the exact keywords and adverti=
sements that were clicked on by each visitor.</font></td>
=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=09=09=09<td>=C2=A0</td>
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0px; padding-top:0px; padding-left:0px; margin:0px; line-height:24px!import=
ant; padding-right:0px">The Ads Click Identifier competitive monthly subscr=
iption starts at US$39 and is available to all Google Ads users with access=
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=09=09</tr>
=09</tbody>
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